For a few couple of years already, people have been calling on the death of printed paper. And in all honesty, I rarely print stuff for myself — a vast majority of printed documents refer to letterhead letters, which I usually just send on PDF by email. But if I’m printing something, it’s got something to do with branded documentation.

We’ve talked about e-paper [1], digital newspapers, and Samsung’s flexible screens [1] are coming. People are supposedly using smartphones and are all over iPads, as sales for PCs are down dramatically as times flies by. Yet, people apparently still print stuff. At least that’s the premise for this project:

For a long time, people have been playing around with interactive tables [1][2][3][4][5], though I don’t know anyone who can afford one. The guys from Fujitsu Laboratories seem to be aiming at consumer-range products. And though it may sound and look cool that you can turn all your printed documents into something digital and interact with it, wouldn’t it mean that your page with video included has already been digitally design?

There’s digital pop-up books!

Of course, there ARE elements in our everyday life that aren’t digital — doodled post-it notes (I can’t think of anything else other than notes). The rest, they wouldn’t have been embedded elements on your digital source document. The question is, why print it?