Archives For Commercials

I think certain someones -who work for Shiseido- could be out of a job xD

There’s a great (though rather longish) commercial titled The Secret of High School Girls (メーク女子高生のヒミツ) that pretty much shows how good Shiseido makeup can be- or, in this case, I think you have to give props to the makeup artists, no?

Great concept.

Apparently the CM shoot took 7hrs., and it’s a one-shot take, so big props to the makeup and hair team [Tadashi Harada (原田忠), Yoshiko Jinguji (神宮司芳子), Yumiko Kamada (鎌田由美子), Hirofumi Kera (計良宏文), Etsu Nishijima (西島悦), Miyako Okamoto (岡元美也子), Noriko Okubo (大久保紀子), Setsuko Suzuki (鈴木節子)], who had to work on still-shooting mode.

Directed by Show Yanagisawa (柳沢翔) [Portfolio] for WATTS OF TOKYO (ワッツオブトーキョー).

Here’s a short Making Of.

source: MyNavi, Shiseido

Holy shit!? Is this a thing? I could only find the Frigidaire that changes the freezer into a refrigerator and vice versa [1], but they’re not giving you extra space… just switching one for the other. my kitchen tech is way behind the times, since I still use the same microwave we bought like 25 years ago, and our refrigerator is -at least- 18 years old. LOL

https://www.youtube.com/watch?v=Pz7NSbaLk58

Here’s another CM. Seems to be only available in India, for now.

And this seems super cheap- the most expensive one (480L) is 65,000 Rupees, which at the moment is about a bit over $1k USD. That’s like half or a third of what one of those double-door refrigerators that waste a lot of space because they give you the illusion of giving you loads of compartments is. The 322L one is only a bit more than $650USD. THAT’S FRIGGING CRAZY.

That’s like buying an iPhone, no? FML. Two 64GB iPod Touch, and maybe two 16GB iPad mini 4. For that, you can buy an appliance. Geez~

xD

I’m enjoying all these liquor short films [1] that are coming up. I don’t even drink. This time around Indian actresses Konkona Sen Sharma and Tillotama Shome are two neighbor friends despite their seemingly different personalities for a short sponsored by Seagram’s Royal Stag.

Directed by Jaydeep Sarkar, the short seems to come as… sort of a clash with the image of a whisky brand. But I’ll take it.

The struggle of concealing one’s self.

Really hard-hitting ending.

PES has a really cool stop-motion paper animation he did for the evolution of Honda.

There’s also a behind the scenes look available, and more info via Motionographer.

Yu Aoi is old enough to have a daughter… from the future for this latest CM.

For some reason, her daughter has her same hair-styled bun and that adorable fuzzy hairline that everyone loves. Otherwise~ good casting! Why need a dad when your kid looks just like the mom!

https://www.youtube.com/watch?v=nOGL8z-g7v0

Also, I hope this doesn’t disappear because Japanese brands have this crazy idea that they can delete videos and accounts once the commercial’s season is over. No, people, these stay.

I’ve mentioned this before [1], Hula Girls was shot in Iwaki prefecture, so when the tsunami and eventual nuclear meltdown affected the zone, the Hula Girls team as well as the dancers lent their support and/or donated money. Now, Yu-chan is lending her time (maybe there’s money too, though I’d like to think this is from the bottom of her heart) to jump-start visits to Iwaki with the campaign Tadaima Iwaki (ただいま! いわき).

It doesn’t matter, I’d watch 1hr. of Yu eating savory things and visiting places if they’d made a movie about it. LOL As naturally charming as ever~ I’ll watch this 30-sec clip instead.

yu-aoi-tadaima-iwaki

Let’s tag this NSFW on the basis that is a condom commercial, alright? Otherwise, you’re really safe watching it considering some music videos are way WAYYY more risky than this I-don’t-know-if-I-should-be-embarrassed-or-do-the-rex commercial.

I have sooooo many conflicting feelings on Ranveer Singh. I look at him, see him act on movies, look at his photos, be a dork in short spans of time… and I find him oddly attractive. Then I see him behaving in a rather lengthy interview, and my logic wants it to continue- but it’s off. Totally OFF. The Koffee with Karan episode he did with Arjun Kapoor, it grossed me out.

As a general reaction, I get all Madhuri Dixit and laugh my butt off saying “he’s hilarious.”

The commercial starts off pretty cringe-worthy until you reach the 10-sec mark, and a goofy loose-pant Ranveer does a funny dance. The music (or at least the beat) is a bit generic, you can think of a dozen songs that are catchy and might sound similar to it (Psy, LMFAO, I felt all of you guys — and i don’t even like you), and he certainly shouldn’t quite his job as an actor.

BUT! He’s such a dufus. I can’t help it~

I haven’t been able to find anything on it, but rumor has it that DigitasLbi was in charge of the ad, which seems to target women as their demographic. Why should condoms be solely a guy’s responsibility, no?

I can’t believe there’s still people who don’t practice safe sex.

What’s more awesome than just animation? And origami? How about origami-animation? Japanese tissue manufacturer Nepia has a short commercial/PSA/short showcasing origami animals and some stop-motion.

Creative director: Jin Sato (佐藤仁)
Copyrighter: Ochi Kazuyoshi (越智一仁)
Producer: Takuo Ozawa (小澤卓男), Yasuhiro Kawasaki (川崎泰広)
Director: Arai Fuyu (新井風愉)
Production manager: Takasugi Makoto (高杉誠)
Stop-motion animation: Ohno Motoki (おーのもとき)
Camera: Chiyoe Sugita (杉田知洋江)
Camera assistant: Mahiro Shintani (新谷真博)
Lights: HIGASIX
Lights assistant: Tomoya Yoshimura (吉村知弥)
Art: Kiyomi Tokita (鴇田清美), Takanori Saito (斉藤貴教), Shizuka Masaki (正木静香)
Editor: Maho Inamoto (稲本真帆)
Music: Mituru Samejima (鮫島充)
Sound effects: Yoshiaki Tokunaga (徳永義明)

A while back, there was this cool crowdfunding project to develop a game for girls and incentivize careers such as engineering, instead of the same-old same-old games on playing mommy and princess.

After a legal back-and-forth with the Beastie Boys and the use of the original audio track [1], GoldieBlox took a step back and just removed the song parody. The result is still awesome.

The same time who did the OK Go music video This Too Shall Pass, taking us once again into a Pythagoras’ Switch throwback.

Oh wow, I’m even very moved.

I know very little about the history between India and Pakistan, except for the passing talks within some of the movies I’ve been watching. Still, I was moved to nearly tears (I’m still emotional). It follows Google’s search formula, but it’s probably the most moving of their commercials.

And it comes with multiple subtitles!