Since I liked working on the BOUND magazine post, I decided to do one on the Revista Integracion issue, which I saw this past weekend. I’ve always been a little pissed at this magazine ever since that cover with Zhang Ziyi with the info “cover: Gong Li” or was is it the other way around? Can’t even remember now, it was so long ago. The thing was it felt like “all Chinese are the same, even for the Chinese working on this magazine.” LOL Plus, who the FUCK confuses Zhang Ziyi with Gong Li????
IntegraciÃ³n is the local magazine, formerly known as Revista Oriental, done by the Peruvian/Chinese association… obviously to integrate the Asian community.
Only, there couldn’t be more ass-licking in a magazine like there is on this one. Trust me, the magazine is 98% photos of them and their events, than actual articles talking about Asian issues in economics, cultural or even entertainment. I’m sure as hell I haven’t ever read a review of The Curse of the Golden Flower when it opened in the city. I’m sure as hell that they didn’t mentioned that the Lima Film Festival was showing Wong Kar-Wai films in some of their events.
The bigger your stake in the magazine, the bigger the ass-lick you’ll get. Meaning, the bigger your photo will be. Trust me.
And maybe one or two pages on Korean and Japanese? Integration, my yellow ass.
Well, now that I’ve rant about content quality of the magazine, let’s talk design, shall we?