Damn, Japan. You got too much time in your hands xD
Everyone’s a big Pythagora Switch fan~ and Asahi Kasei has taken promoting their plastic wrap and ziploc bags to Pythagora levels with this commercial.
Complete title is まいにちを、たいせつに～キッチンのからくりじかけムービー～全篇
Original upload was located at youtube.com/watch?v=57KCM5LRmmk
Amy the celebrity-endorsements-don’t-work-on-me is back XD and must reveal that now I drink much more caffeine than before (I blame Turkish coffee) and I’ve been drinking Soju. Damn it, Korea. And I begin talking about drinks because Yu-chan has a brand new sponsor in Asahi for their Asahi Mogitate (アサヒもぎたて) campaign. “Mogitate” means “fresh-picked,” and it’s the name of their new ‘ready-to-drink’ (RTD) product— Chuuhai aimed at women. The err… Drinks Association in Australia (?) has a really explanatory post on Asahi’s road to design the perfect RTD that women (and men) want to buy.
I didn’t know the beer market in Japan had been shrinking. This is first news to me. Recommended watch: The Birth of Sake. Also, you gotta read about the Japanese whisky market and prices. Japan and their collectors’ stuff.
Chuuhai, on the other hand~~~
I do wonder if Yu-chan still sponsors Kirin xD
Here’s the most recent one titled Mogitate and Summer Veggies Curry (もぎたてと夏野菜カレー)
https://www.youtube.com/watch?v=QME4RowP8AU
There’s also a Making Of xD
The first one out back in early May is called Mogitate and Young Bamboo Shoots (もぎたてと白子たけのこ) after the break~
All these feelings~
https://www.youtube.com/watch?v=et3j-ZsZ-k8
Next week (+ one day) is also my dad’s 3rd anniversary, so this just hit right in the feels.
The agency in charge of the campaign of Dream Fearlessly [also] was BBDO New York.
‘Tis a thing of pure beauty.
Otherwise known as SamuraiDroneCatIdolSuperhumanRubeGoldbergViewerWarningTooExplosiveHighSchoolGirl (侍ドローン猫アイドル神業ピタゴラ閲覧注意爆速すぎる女子高生) — I don’t exactly know how the translation in English came to being, but in the Japanese, there’s a mention of Pythagora (as in PythagoraSwitch).
Also, obvious dig at Shideido’s commercial.
The first thing to notice- OMO, I’ve been saying Pretz wrong my WHOLE life. How does Pretz (which obviously derives from Pretzel) end up being “pritz”? HOW!?
Second thing to notice… Solar, I’m never ever sharing snacks with you xD You bunch of adorable dorks.
L’Oreal Paris has a bunch of brand ambassadors by region, and they all get invited to Cannes; among them, there’s people like Eva Longoria, Aishwarya and Sonam Kapoor, who all end up walking the festival’s red carpet events, just like last year. This time around, they got them all for this commercial that also credits J.Lo and Blake Lively, even though I don’t really spot them in it.
Those who do make it and aren’t listed, however, include Aishwarya, Sonam Kapoor, and the Bingbings– Fan Bingbing and Li Bingbing. That’s on top of Jane Fonda, and everyone’s faves Julianne Moore and Naomi Watts, who all come together to gather round John Legend.
https://www.youtube.com/watch?v=rkN38gSytHk
The idea of them coming together around Legend gave me vibes of that Lux Soap Commercial that Shahrukh Khan did like a decade ago, which featured Hema Malini, Juhi Chawla, Kareena Kapoor, and Sridevi… but then I watched it again, and that one was grosser. xD La Vie en Rose, at least, is a nice soft tune to give you the feeling of floating in the clouds xD
— EDIT 12Aug’16 —
Here’s the L’Oreal India upload.
There’s been much talk on China’s “Leftover Women” (剩女, Sheng Nv) [Wikipedia], and Japanese beauty brand SK-II is putting it to good use in the brand’s latest Chinese campaign… and it’s lovely, heartfelt and empowering.
Don’t think that I missed your Tang Wei ad at LA’s International Airport, SK-II.
Pepsi is prepping for the upcoming year of the Monkey in the Lunar calendar and Chinese horoscope with a commercial on the legendary Monkey King full of nostalgia and tradition. The recount of the generational Monkey King is a bit choppy, but it gets to its point.
Japan does have some of the best commercials.
Japan-based Latina YAMmie Roxanne just shared these hilarious commercials for Van Houten Cocoa, featuring a mom who goes metal when crap things happen at home— her son begrudging her for not waking him up, a husband who does nothing, and a daughter who arrives late without notice.
And because lyrics are important, they have it subtitled— so don’t forget to turn the CC options on!
https://www.youtube.com/watch?v=D7ZvoHXwi_k
No info on who’s in charge of the campaign, but their website states there will be a Special Movie coming out soon.
Love this commercial… I could totally sit through this a couple of times if I saw it on TV. lol
I like the design of the watch a lot better than the Apple Watch, which seems kinda chunky and calls too much attention. But still shrugged at the fact that you need a smartphone to set it up.